Social Media Money Makers

Ep 54: A Simple Strategy to Add a New Revenue Stream to Your Business

In today's episode, we dive into the world of print on demand and how entrepreneurs can create and sell physical products without needing massive warehouses or upfront inventory costs. This episode is a little different from our usual focus on digital products, but it's an incredible opportunity for anyone looking to add an extra revenue stream to their online business.
Our guest, Adrian Vonarx (@ecomlegendsacademy), is an expert in print on demand and walks us through the four essential steps to launching a successful business in this space. He breaks down how to choose a profitable niche, design products that resonate with your audience, set up a simple yet effective Shopify store, and market your products using social media and email marketing. We also cover how to validate product ideas, the best platforms for research, and the importance of an owned platform like an email list to build long-term success.
Adrian shares actionable strategies for beginners, emphasizing that you don’t need a large audience to make this work. He also talks about the power of automation and how print on demand allows you to focus on sales-generating activities while outsourcing fulfillment. If you’ve ever thought about launching a merch line, selling apparel, or testing out a product idea without the risk of traditional inventory, this episode is for you.

Ep 53: The Step-by-Step Process for Turning Client Work into Viral Content

In today's episode, I dive into the journey of Ian Grant (@vermontdogtrainer 270k), a dog trainer who transitioned from in-person coaching to launching a successful online course, all while managing life as a parent and business owner. Ian shares his formula for creating viral Instagram reels, with 17 of his videos surpassing 1 million views. He breaks down the strategies that helped him grow his audience and explains why understanding client pain points and documenting real-world moments are key to creating impactful content.
We also explore how Ian built his online course, starting with a six-month beta program that evolved into his current three-month "Canines and Culture" program. He discusses the value of running launches, building community, and gathering feedback to continuously improve his offerings. Whether you’re a content creator, entrepreneur, or dog owner, this episode is packed with actionable tips for balancing life, growing a business, and creating meaningful connections through social media.

Ep 52: Q&A: How to Build a Profitable Instagram Account from Scratch

In today's episode, I’m diving into part three of our Q&A series, where I answer advanced-level questions directly from your Instagram audio submissions. We’ll cover how to strategically use Instagram Stories based on your goals, whether it’s boosting engagement or building trust. I also share my exact 30-day strategy for starting a brand-new Instagram account and how to manage your time effectively when growing your business while juggling a full-time job.
You’ll learn my approach to deciding when it’s time to start over with a new Instagram account, the difference between free content and paid offers, and my top strategies for converting non-followers into followers. I also discuss using tools like trial reels to maximize reach and why over-delivering on free content can actually help you grow your business. Whether you're just starting out or looking to take your Instagram game to the next level, this episode is packed with actionable insights you can implement today.

Ep 51: Q&A: Advanced Instagram Tips UPDATED for 2025!

In today's episode, I answer your advanced social media question that you submitted through Instagram!
We dive into nuanced strategies for priming your audience before a launch, effectively running ads for an engaged organic audience, and preparing for a potential influx of creators to platforms like Instagram and YouTube in case of a TikTok ban. I also share insights into overcoming challenges as a long-time content creator, managing engagement as your audience grows, and staying passionate about your work.
Additionally, I discuss how to strategize content for multiple products, trends to expect in 2025, and the evolving importance of DM automation and creative storytelling in reels. Listen in to get actionable advice and advanced tactics to level up your social media game!

Ep 50: Q&A: BIGGEST Instagram Growth Questions Answered!

In today's episode, you're interviewing me! I’m answering your questions to wrap up the year with insights and actionable advice for content creators and entrepreneurs. You’ll learn how to navigate algorithm changes during dips in engagement, whether around the holidays or any time of year, and why consistency matters. I also share practical tips for improving SEO by using audience-relevant language and keyword research tools.
We dive into strategies for setting fair rates when working with brands, identifying your niche with ease, and reaching non-followers through creative, share-worthy posts. I’ll also walk you through how to create authentic content, maximize Instagram story reach with a simple reset strategy, and tailor your content to different platforms while overcoming fears about posting publicly.
Plus, I reveal my predictions for the best-performing content in 2025, discuss how to use DM automation effectively, and offer advice on converting followers into clients by mastering empathy. Whether you’re just starting out or looking to refine your strategy, this episode is packed with real-world tactics to help you grow your online presence.

Ep 49: The Secret to Growing Your Brand in a Crowded Niche

In today's episode, I speak with Maria, an incredible content creator and pediatric physical therapist (@DeveloBaby 375k). Maria has grown three Instagram accounts, each in a different language, with over 50,000 followers each—her English account alone boasting over 375,000 followers. We dive into how Maria stands out in a crowded niche by sharing evidence-based, practical advice for parents and building trust with her audience.
Maria shares her content creation strategies, including her innovative content days, where she films up to 250 clips in one day, and her ability to simplify complex information for her audience. We discuss the importance of understanding your audience’s pain points and how Maria turned the most common challenges she encountered in her clinic into successful online programs, including her bestselling baby sleep program.
Maria also opens up about balancing authenticity and professionalism on social media, the challenges of going viral with the wrong audience, and why she believes consistency, genuine enjoyment of the process, and giving value are the keys to success. Whether you're a content creator, entrepreneur, or parent, this episode is packed with actionable insights you won't want to miss!

Ep 48: The Content Strategy That Grew a Brand Account to 100K Followers

In today’s episode, I’m joined by Lo (@stanforcreators 100k), the face behind Stan’s social media and someone who’s played a key role in growing the brand’s Instagram to nearly 100,000 followers in just over a year. Lo shares the strategies that helped the account skyrocket, from the importance of adapting content formats to what’s working now on Instagram, like B-roll videos with text and storytelling-driven hooks.
We also dive into Lo’s “Rule of Three” method for repurposing ideas into multiple content types, helping creators stay consistent without burning out. Later, I shift gears and ask Lo to guide me through the steps of monetizing on social media, whether you’re brand new, pivoting your niche, or figuring out what digital product to create first. Lo emphasizes starting with your experiences, identifying your audience’s pain points, and testing different ways to serve them, like 1:1 coaching, ebooks, or video courses.
This episode is packed with actionable insights for content creators and entrepreneurs looking to grow their audience, streamline their strategies, and start making money online. Don’t forget to check out the Stan for Creators Instagram page, and help them hit that 100K milestone!

Ep 47: Mastering Passive Income Without Overcomplicating Your Business

In today's episode, we dive into two of the most important strategies for online entrepreneurs: creating multiple streams of income and generating passive income. I’m joined by Amanda Schonberg, owner of Baking for Business (@bakingforbusiness 60k) and a culinary arts graduate with an inspiring journey of resilience and success. Amanda shares how her personal experiences shaped her entrepreneurial path, from managing bakeries to launching her own baking business, and how she transitioned to educating others on how to monetize their unique talents.
We explore Amanda’s approach to diversifying income streams, including courses, memberships, templates, and coaching, and how she helps clients identify opportunities to serve their audience in meaningful ways. She emphasizes the importance of starting small, assessing your unique gifts, and building scalable systems that generate income while allowing for personal freedom.
Amanda also sheds light on what passive income really means, debunking misconceptions and explaining how to set up systems that work for you. Whether you're just starting out or looking to take your business to the next level, Amanda’s actionable advice and powerful story will inspire you to turn your passion into profit. Don’t miss her tips on overcoming challenges, engaging with your audience, and creating a sustainable business that aligns with your purpose.

Ep 46: Leveraging Storytelling to Drive Donations and Support on Social Media

In today's episode, I sit down with Nicole Simone , the inspiring founder of Redemption Paws (@redemptionpaws 44k), a Canadian dog rescue organization that has saved over 4,000 dogs since its inception. 
We dive into the role of social media in building and growing Redemption Paws, with over 40,000 followers supporting the cause. Nicole discusses the strategies behind crafting authentic, share-worthy content that resonates, from capturing heartfelt stories to showcasing the incredible transformation of these rescued dogs. We also explore the challenges of balancing emotional transparency with uplifting messaging, along with the innovative ways Nicole and her team engage fosters, donors, and volunteers.
Whether you’re a dog lover, a social media strategist, or someone seeking inspiration for building a mission-driven brand, this episode is full of valuable insights on consistency, authenticity, and creating lasting impact. Nicole’s journey is a testament to the ripple effect of small actions and the power of social media to drive real change. Make sure to listen to discover how you, too, can turn your passion into a meaningful venture.

Ep 45: How to make 8 STREAMS OF INCOME with INSTAGRAM

In this episode, I sit down with Casey and Megan of Marriage 365, who have built a brand with over half a million followers on Instagram and generated eight unique streams of income. They share their journey from the early days of their business, which started as a mission to help couples, to their current success, including their app, books, and membership services. Casey and Megan provide insight into the slow-and-steady growth of their brand and how they've diversified their income through various online resources.
We dive into their content creation process, including how they stay consistent, come up with relatable ideas, and use vulnerability to connect with their audience. They also discuss how they’ve built a loyal community and the importance of understanding your audience. Finally, Casey and Megan offer valuable advice on monetizing a social media following and the challenges of balancing free content with paid offerings. This episode is packed with practical tips for anyone looking to build a sustainable business on Instagram.
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